When sourcing from across the internet, any one source can change on a moment’s notice – allowing low quality traffic which can impact productivity, financials, and most importantly, end-user data. Our products plug into systems via API, or we can build out a custom integration to ensure you’re receiving only high-quality, engaged respondents from your supply chain.
Every day we help sample providers increase EPC and ROI by preventing duplication and helping to allocate respondents to unseen surveys. Learn if they’ll be rejected before they leave your environment.
Sample acquisition from across the internet is increasingly complex, with sample providers constantly innovating to bring researchers new sources of survey traffic. With that comes a greater need to clean and scrutinize traffic to ensure high-quality data and research results.
Research Defender gives agencies the power to identify bots, fraud and poor data before it reaches your surveys. Or, you can more easily flag potentially poor respondents for faster data cleaning. Either way, you’ll have fewer uncomfortable calls with clients about data not aligning with expectations.
Beyond improving data quality, our tools help companies dedupe when sourcing from multiple sample providers. We can tell you how many surveys any potential respondent has recently taken across ALL panels!
With insights departments tasked with doing more with less, the last concern anyone wants is managing fundamental sample quality. But with an increase in bot attacks and survey fraud, ignoring sample quality can lead to skewed data – and at its worst, faulty research conclusions.
Research Defender helps researchers by identifying undesirable survey-takers in real-time, by examining behaviors including open-end responses. With the increase in multi-sourcing sample across the MR industry, we also help ensure better datasets by identify duplicate respondents.
For those that program their own surveys, we have integrations with most of the major platforms – let’s talk! If you use a research agency to execute your projects, we’d be happy to speak with them.